- A prominent regional merchant and supporter of The University
of Southern Mississippi just got a new set of wheels.
'Fan Van,' marked with Southern Miss images and logos and game-day
caricatures, will be showing up at Golden Eagle football games and
other campus events to show the department store's support of the
university and entice fans to the university's home football games
with free refreshments and promotional items.
company, we're trying to create excitement in cities where we have
stores that have universities and colleges, and to help people get
involved with the university, we'll have the Fan Van out to help
people get involved in the game day atmosphere, and letting the
community know we support the university," said Paul Clingan,
general manager of McRae's at Turtle Creek Mall.
Southern Miss supporters can stop by the van for free hot dogs and
other refreshments on game day, as well as pick up McRae's promotional
items. In addition, he said plans are also being made for the Van
Fan to be at Southern Miss pep rallies at the Friday at the Fountain
events, in the Southern Miss homecoming parade as well as at some
area high school games and other special events.
last year's football season, a group of Southern Miss alumni, students
and staff got together to discuss ways to improve our game-day atmosphere
and to create more organized activities around home football games,"
said Lisa Mader, director of marketing and public relations at Southern
Miss. "One of the ideas that came from the brainstorming session
was to acquire a Southern Miss Fan Van. The van would be used to
promote Southern Miss, and to have a fun visual representation traveling
around campus on game days and during Southern Miss events.
really embraced this idea. We're thrilled with their support of
Southern Miss and their willingness to get involved with the students
and university activities."
Nautica Jeans is also helping with sponsorship of the van, a promotion
that begins this fall. The Southern Miss Fan Van will be one of
approximately 10 Fan Vans at cities that have universities or colleges
where McRae's has stores.
got the (university's) athletic logos and colors and football game
scenes all over it," Clingan said. "It's totally dedicated
to Southern Miss."