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Free American Pride Paint to Help Gulf Coast Residents in Rebuilding Efforts

Date    12-5-05
Contact Christopher Mapp 601.266.4497


Hattiesburg-based Southern Diversified Products will give away $150,000 worth of ‘eco-friendly’ paint on Dec. 11 to victims of Hurricane Katrina

HATTIESBURG -- American Pride, an environmentally friendly paint developed by researchers at the University of Southern Mississippi, is being made available for free to people in the Gulf Coast region recovering from Hurricane Katrina.

Five thousand gallons of American Pride, valued at $150,000, are being donated by Southern Diversified Products (SDP) to home owners this weekend at First Baptist Church in Biloxi. Home owners can pick up the paint, available for interior walls only, between noon and 4 p.m. on Sunday, Dec. 11 at First Baptist, located at 1560 Popps Ferry Rd.

“Southern Diversified Products is committed to a high level of corporate citizenship, and we feel like this is something we can do to help the people of south Mississippi in an urgent time of need,” SDP Executive Director Rocky Prior said.

Created by the School of Polymers and High Performance Materials at Southern Miss, American Pride paint contains no hazardous organic compounds and emits almost no odor, making it highly suited for occupied areas. American Pride is available in a variety of popular pre-tinted colors and sheens and is sold at paint outlets throughout south Mississippi and the rest of the country.

Southern Diversified Paints was founded under the Mississippi University Research Authority by Dr. Shelby Thames before he became the current president of Southern Miss. Dr. Thames’ research group has focused for many years on the use of agricultural materials such as castor and soy oil to replace crude oil in a variety of applications.

“At a time when resources are scarce and many victims of Hurricane Katrina are still in need of assistance, this is another way Southern Miss can help Gulf Coast residents recover from the storm,” Dr. Thames said.

Since its inception at Southern Miss in 1999, SDP has successfully commercialized a complete line of high-performance, environmentally friendly interior wall paints under the American Pride trade name.

About The University of Southern Mississippi

The University of Southern Mississippi, founded in 1910, is a comprehensive doctoral and research-extensive university fulfilling its mission of being a leading university in engaging and empowering individuals to transform lives and communities. In a tradition of leadership for student development, Southern Miss is educating a 21st century work force providing intellectual capital, cultural enrichment and innovation to Mississippi and the world. Southern Miss is located in Hattiesburg, Miss., with an additional campus and teaching and research sites on the Mississippi Gulf Coast; further information is found at

For more information about American Pride paint, contact Rocky Prior at 601.264-0042.

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Last updated: 01/06/06

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